01
Enter a surrealists garden for a dreamy, floral fashion experience.
​
This surreal Spring19 campaign was commissioned to Publicis Group Sri Lanka. The digital extension, however, inclusive of the fashion film was ideated and created by me and a very talented internal creative team . An homage to flowers of Spring, this campaign was deployed across ATL, digital as well as BTL, complete with billboards and visual merchandising.
02
Take a stroll down cobble stone roads of a quaint little city. My bohemian soul was never meant to be tied down to one place.
​
Gypsy Soul, Cotton Collection's Summer 2019 campaign came to life in the wake of the Sri Lanka's 2019 economic crisis. Produced by a small internal team of creatives, creative directed by me, Gypsy Soul is a fresh, spontaneous story that truly personifies the boho spirit of Cotton Collection's flagship brand, COCO.
03
Pack your bags for a boho adventure with Carnevale by COCO. It's going to be a summer to remember!
​
Creative directed by me, this campaign was an internal production sans agency. This one too is a true testament to the fact that simple, creative story-telling need not be a costly affair.
​
​
04
Motherhood is much more than heartfelt Pinterest quotes and a card once year. Instead of pushing mother's day gifts and offers, through this campaign, we wanted to capture what motherhood meant to some of our favorite people; their hopes and dreams for their little ones, their insecurities and a whole lot more.
